Brian King
Budapest
Summary
Senior UX Writer & Content Designer with 10+ years of experience shaping brand voice, product content, and user experiences for global audiences. Expert in crafting engaging, AI-driven, and data-informed content that enhances usability, builds trust, and drives engagement. From microcopy to content strategy, I bring clarity, creativity, and a dash of storytelling to every project.
Overview
11
11
years of professional experience
Work History
Senior UX Writer
Printify Inc.
02.2021 - 02.2025
- Collaborated with a team of 12 product designers to create clear, user-focused content for key product features, onboarding flows, and customer communications.
- Defined and implemented Printify’s tone of voice, ensuring a consistent, engaging, and trusted brand identity across product and marketing.
- Established AI-driven content workflows, leveraging tools like ChatGPT to streamline content creation, improve efficiency, and maintain high-quality copy.
- Conducted content audits, A/B testing, and UX research to refine messaging, improve usability.
- Created and maintained content guidelines, style guides, and branded terminology, ensuring clarity and alignment across product, marketing, and customer support.
Content Designer
Saatchi & Saatchi
04.2020 - 09.2023
- Created engaging advertizing content, marketing copy, microcopy, and in-app messaging, ensuring a seamless experience across digital touchpoints for global brands like Pampers, Gillette, Sanofi, Dove, and Oral-B..
- Partnered with cross-functional teams to produce high-impact content that supported product launches, promotions, and engagement strategies.
- Enhanced user experience by creating visually appealing and easily navigable content designs.
Senior UX Writer
Messagebird
02.2019 - 03.2020
- Collaborated with visual designers to create intuitive, user centric copy to enhance the overall user experience.
- Designed intuitive, user-centric content to enhance messaging automation and help automation across the platform.
- Validated designs through A/B testing and usability testing in partnership with UX researchers.
UX Writer
Prezi
12.2013 - 02.2019
- Championed best practices in UX writing, accessibility, and localization, empowering teams to create content that resonates with a global audience.
- Demonstrated expertise in UX best practices, microcopy, testing, and iterative journey development to deliver high-quality content assets and product copy.
- Designed and facilitated content strategy workshops to improve cross-functional collaboration and define brand, voice, and style guidelines.
Education
Mphil - Environmental Science
Central European University
Budapest, HU01-2019
Master of Arts - Foreign Affairs
American University
Washington, DC01-2012
Bachelor of Arts - History
University of Wisconsin
Madison, WI01-2005
Skills
- UX writing
- Content design
- Marketing copywriting
- Microcopy
- Information architecture
- Storytelling
- ChatGPT/Midjourney
- Prompt Engineering
- Clear communication
- Critical thinking
Timeline
Senior UX Writer
Printify Inc.
02.2021 - 02.2025
Content Designer
Saatchi & Saatchi
04.2020 - 09.2023
Senior UX Writer
Messagebird
02.2019 - 03.2020
UX Writer
Prezi
12.2013 - 02.2019
Mphil - Environmental Science
Central European University
Master of Arts - Foreign Affairs
American University
Bachelor of Arts - History
University of Wisconsin
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