Diána Csizmadia

Part of Interpublic Group of Companies, Inc. (IPG), and is one of the "Big Four" global marketing communication holding companies.

Mediabrands is the media and marketing solutions division of IPG, manages approximately $40 billion in marketing investment globally on behalf of its clients across its full-service agency networks Universal McCann (UM), Initiative and BPN and through its award-winning specialty business units Reprise, MAGNA, Orion, Rapport, Healix and the IPG Media Lab.

• Oversaw day-to-day operations to keep organization running smoothly while meeting business goals.
• Led operational oversight and budgetary supervision for team of 17. NPS among colleagues were in all measured waves were between +42 and +66.
• Applied performance- and merit-based evaluation system to assess staff performance.
• Collaborated with legal, accounting and other professional teams to review and maintain compliance with regulations.
• Developed and implemented recommendations for service improvement.
• Formulated and executed strategic initiatives to improve product offerings.
• Evaluated product or service by analyzing and interpreting data and metrics.
• Cultivated company-wide culture of innovation and collaboration. E.g. as new initiatives introduced: co-departments knowledge sharing program
• Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
• Monitored and analyzed industry trends to identify opportunities for organizational stability, growth and competitiveness.
• Managed crisis response to minimize potential negative impacts on company. Initiated management level program to prepare and flexibly handle volatile circumstances
• Represented organization at industry conferences and events.
• Established and maintained strong relationships with customers, vendors and strategic partners.
• Increased client satisfaction (TRR score of 9.1 vs industry average of 7.1) in global program and both in locally created and implemented

Member of the Board

• Oversaw day-to-day operations to keep organization running smoothly while meeting business goals
• Responsible for the operation of Client Service Team of 13, including SRS responsibility, streamlining organization design, improving service development and building high level Client Relations.
• Development of work-flow with co-departments
• Full Scale Pitch Management
• Managing network relations

Member of Board

Group Head of a team of four, leading client advise, overseeing the daily client management, creating strategies, and advocating innovation.
Key Clients: Teva, About You, Cofidis, Dr Oetker, J&J, Intersnack (previously: L'oreal)
Local Project Lead of UM's Better World philatropic initiative, Impact Day
#UMBETTERWORLD #UMIMPACTDAY

• Supervised team members to confirm compliance with set procedures and quality requirements.
• Assisted in recruitment of new team members, hiring highest qualified to build team of top performers.
• Conducted training and mentored team members to promote productivity, accuracy, and commitment to friendly service.
• Worked with team to identify areas of improvement and devised solutions based on findings.
• Monitored team performance and provided constructive feedback to increase productivity and maintain quality standards.
• Cultivated positive relationships with vendors to deliver timely and cost-effective supply of services and materials.

• Planned, designed, and scheduled phases for regional pitches; harmonizing work of CEE countries,
• Coordinated and directed public relations activities to align with corporate strategic goals
• Wrote content for press releases, website and social media campaigns
• Created and implemented internal and external communication plans to establish consistent and timely messaging
• Developed comprehensive process for new hires and reviewed new hire productivity, optimizing onboarding effectiveness
• Organized trainings on outcome of internal employee survey

• Proved successful working within tight deadlines and fast-paced environment.
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• Developed strong communication and organizational skills through working on group projects.
• Passionate about learning and committed to continual improvement.
• Demonstrated strong organizational and time management skills while managing multiple projects.
• Represented company in local and international meetings, conferences.

Member of Board